What Information Do We Collect?
When visiting the our web site, you may provide us with two types of information: personal information you voluntarily choose to disclose that is collected on an individual basis, and web site use information gathered on a collective basis as you and others browse our web site.
Personal Information You Choose to Provide
You will provide us information about yourself, your firm or company, and your practices when you register to be a user of our services, register for certain services, or register for email newsletters and alerts.
If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. If you use our “Email this page” feature to send a copy of that page to someone else, your email address will appear as the sender of the email. Both your email address and the recipient’s email address will not be used for any other purpose.
How Do We Use the Information That You Provide to Us?
Generally, we use personal information for purposes of managing and expanding our business activities, providing customer service and making available other products and services to our customers and prospective customers. Occasionally, we may also use the information we collect to notify you about important changes to our web site, new services and special offers we think you will find valuable.
We have implemented and are using Display Advertising on our web site.
We allow you the choice to opt-out of having your information used for purposes not directly related to our site, when we ask for the information. Until you explicitly opt-in for the first time we consider you in the opt-out category. We always notify our customers when their information is being collected by any outside parties. We do this so our users can make an informed choice as to whether or not they should proceed with services that require an outside party.
If you do not wish to receive any promotional or marketing e-mails and/or surface mail marketing letters, or customize the interests assigned to your browser that we use for customized advertising and content, you can visit our Ads Preferences Manager. It will allow you to opt-out of one or more specific interest categories or opt-out of all interest-based ads and content that Le Macaron serves. You may also send us an e-mail with the subject line “Unsubscribe” to or e-mail address – see above.
What Are Cookies?
A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a web site, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each web site can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a web site to access the cookies it has already sent to you, not the cookies sent to you by other sites.
How Do We Use Information We Collect from Cookies?
Cookies, in conjunction with our web server’s log files, allow us to calculate the aggregate number of people visiting our web site and which parts of the site are most popular. This helps us gather feedback in order to constantly improve our web site and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not generally store any personal information that you provided to us in your cookies.
Sharing Information with Third Parties
We may enter into alliances, partnerships or other business arrangements with third parties who may be given access to personal information including your name, address, telephone number and email for the purpose of providing you information regarding products and services that we think will be of interest to you.
In connection with third parties and arrangements, we may provide certain information to third parties if we have determined that the information will be used in a responsible manner by a responsible third party. However, Le Macaron retains the right, which it may or may not exercise, in its sole discretion, to review third party material and to edit or delete from the service any third party material which Le Macaron deems to be illegal, offensive or otherwise inappropriate.
We may share your information with third party service providers who provide services or functions on our behalf, including customer service, business analytics, marketing, and services to us in connection with operating the Site to help us bring you the services we offer. Specifically, we may use third parties to facilitate our business, such as to host the service at a co-location facility for servers, to send out email updates, to remove repetitive information from our user lists, to process payments for products or services, or to provide search results or links (including sponsored links). In connection with these offerings and business operations, our service providers may have access to your personal information for use in connection with these business activities. With business partners with whom we may jointly offer a product or service offering. Please note that we do not control the privacy practices of these third-party business partners. Where we utilize third parties for the processing of any personal information, we do our best to implement reasonable contractual and technical protections limiting the use of that information to the Site’s specified purposes.
As we develop our business, we may buy or sell assets or business offerings. Customer, email, and visitor information is generally one of the transferred business assets in these types of transactions. We may also transfer such information in the course of corporate divestitures, mergers, or any dissolution. –
How Do We Protect Your Information?
How Can You Access and Correct Your Information?
You may request access to all your personally identifiable information that we collect online and maintain in our database by contacting us, see the above contact information.
What About Other Web Sites Linked to Our Web Site?
Your browsing and interaction on any other website, including web sites which have a link on our website, is subject to that web site’s own rules and policies. Please read over those rules and policies before proceeding.
Notification of Changes